By Pakistan’s automotive market recorded impressive growth in October 2026, with overall car sales increasing significantly compared to the same period last year. However, major Japanese automakers Toyota and Honda experienced declining sales despite the strong performance of the broader industry.
According to the latest data released by the Pakistan Automotive Manufacturers Association (PAMA), total car sales reached 24,418 units in October 2026, representing a 41% year-on-year (YoY) increase and a 62% month-on-month (MoM) jump. According to a report by Topline Securities, the market’s growth was primarily driven by strong demand for vehicles manufactured by Pakistan Suzuki Motor Company (PSMC).
Toyota Car Sales Decline in Pakistan
Indus Motor Company (INDU), the manufacturer of Toyota vehicles in Pakistan, recorded sales of 4,078 units during October 2026. This represented a 10% decline compared to October 2025 and a 2% decrease compared to September 2026.
The combined sales of the Toyota Corolla, Yaris and Corolla Cross stood at 3,496 units, reflecting a 7% YoY decline. Meanwhile, sales of the Toyota Fortuner and IMV lineup, which includes popular utility vehicles, dropped by 27% year-on-year to 577 units.
These figures indicate that Toyota struggled to maintain its previous sales momentum despite the significant improvement in Pakistan’s overall automobile market.
Honda Car Sales Also Witness a Decline
Honda Atlas Cars (HCAR) also reported a decline in sales during October 2026. The company sold 2,101 vehicles, registering a 19% year-on-year decrease and a 1% month-on-month decline.
The Honda City and Civic remained the company’s major contributors, with combined sales of 1,933 units. However, their sales declined by 14% compared to the same month last year and 4% compared to September.
The Honda BR-V and HR-V lineup experienced an even sharper decline. Combined sales of these models fell by 53% year-on-year to just 168 units.
Suzuki Leads Pakistan’s Automotive Market
While Toyota and Honda faced declining sales, Pakistan Suzuki Motor Company emerged as the biggest contributor to October’s automotive market growth.
Suzuki sold an impressive 15,921 vehicles during the month, marking a 115% year-on-year increase. Its monthly sales also surged to nearly 3.3 times the September 2026 level.
The Suzuki Alto achieved record monthly sales of 11,363 units, while the Suzuki Swift also recorded its highest-ever monthly sales of 3,214 units.
The strong performance of these two popular models played a major role in driving Suzuki’s overall sales and boosting Pakistan’s passenger car market.
What October 2026 Car Sales Figures Indicate?
October’s sales performance highlights changing dynamics in Pakistan’s automobile industry. While overall demand appears to be recovering, individual manufacturers are experiencing different sales trends.
Suzuki’s strong performance suggests continued consumer interest in its popular models, particularly the Alto and Swift. On the other hand, declining Toyota and Honda sales highlight the competitive pressures facing these established automakers.
The coming months will be important in determining whether Toyota and Honda can regain their sales momentum and whether Suzuki can maintain its impressive growth.
For consumers and industry stakeholders, these figures provide an important snapshot of Pakistan’s evolving automotive market.
News Source: Pakistan Automotive Manufacturers Association (PAMA) data, as reported by Topline Securities.
