By As Pakistan’s automotive market pivots toward greener alternatives, Toyota is preparing to launch the much-anticipated 2025 Prius, aimed squarely at eco-conscious urban and inter-city drivers. Known globally for its groundbreaking hybrid technology, the new Prius offers a compelling blend of performance, fuel efficiency, and next-gen design—positioning itself as a strong contender in the premium hybrid segment.
Expected Pricing in Pakistan
While Toyota Indus Motors has yet to officially announce the retail prices, industry sources and automotive dealers suggest the following ex-factory price estimates:
- Base 1.8 L HEV (U Trim): Rs. 12,000,000
- Mid‑range 2.0 L HEV (G/Z Trim): Rs. 12,500,000 – Rs. 12,800,000
- Top-tier Prius Z Plug‑in Hybrid (PHEV): Up to Rs. 16,500,000
Final on-road pricing may vary based on federal duties, withholding taxes, freight, and dealer margins.
Performance & Hybrid Efficiency
The 2025 Prius lineup includes two primary hybrid engine options:
- 1.8 L Hybrid Engine: 97 hp, 72 kW petrol engine with a 53 kW electric motor
- 2.0 L Hybrid Variant: Offers enhanced power and acceleration for performance-conscious drivers
Fuel Economy:
- Standard Hybrid: 24–31 km/L
- PHEV Variant: Up to 36–40 km/L in hybrid driving mode
Top Speed: 162–180 km/h
Fuel Tank Capacity: 40–43 liters
Dimensions: 4,600 × 1,780 × 1,430 mm
Ground Clearance: ~150 mm
Seating Capacity: 5 adults
Interior & Features
Toyota equips the Prius 2025 with a suite of features that enhance both comfort and safety:
- Safety: Dual front airbags, ABS, ISOFIX child seat anchors, Vehicle Stability Control (VSC), and immobilizer
- Convenience: 7″ infotainment system with USB/Bluetooth, steering-mounted controls, smart entry with push-start ignition, dual-zone automatic A/C
- Comfort: Leather-wrapped steering, rear A/C vents, rear-view camera, and alloy wheels
Comparison With Competitors
The Prius stands apart from rivals like the Honda Accord Hybrid, Hyundai Ioniq, Haval H6 Hybrid, and Corolla Grande Hybrid by offering superior fuel economy and a lower carbon footprint. Its PHEV model, in particular, edges out many of these competitors in long-term cost efficiency and environmental performance.
Moreover, Toyota’s long-standing reputation for hybrid durability and after-sales service strengthens the Prius’s value proposition in a market where hybrid vehicle maintenance costs are a major concern.
A Step Toward Sustainability
With increasing government emphasis on reducing carbon emissions and curbing fuel imports, the Prius aligns well with Pakistan’s long-term automotive and energy strategies. The proposed Electric Vehicle Fund, expected to be introduced in Budget 2025–26, could further incentivize hybrid and plug-in hybrid adoption by offering localized benefits and subsidies.
Disclaimer:
This article is based on preliminary pricing estimates, market forecasts, and publicly available product information as of June 2025. Final specifications, prices, and availability may vary depending on Toyota Indus Motors’ official launch and government tax policies. Readers are advised to consult authorized dealerships or Toyota Pakistan’s official announcements for the most accurate details.
