Mornine is a new Robot that sells cars in Malaysia

Global automaker Chery has taken a bold step into the future by launching “Mornine,” a humanoid robot built using its advanced AiMOGA platform. Designed to transform the customer experience at car dealerships, Mornine is now actively working as an intelligent sales consultant at a showroom in Kuala Lumpur.

Originally created as a virtual character to connect with Generation Z, Mornine has evolved into a fully functioning AI-powered robot. Equipped with advanced sensors and smooth movement capabilities, Mornine can provide multilingual support, offer guided tours, and deliver interactive assistance to customers exploring the showroom. During peak hours, Mornine can also collaborate with other robots, ensuring seamless customer service without human delays.

Mornine Debuts at 2025 Shanghai Auto Show

Chery is proudly showcasing Mornine at the prestigious 2025 Shanghai Auto Show, where it has captured significant attention from industry experts and the general public. Mornine perfectly blends the fields of artificial intelligence, robotics, and automotive technology, offering a futuristic glimpse into how customer service in car dealerships could evolve globally.

Visitors interacting with Mornine at the event can get an in-depth look at the latest OMODA and JAECOO new energy vehicle (NEV) models, as well as Chery’s newly launched hybrid system. Thanks to its intelligent design, Mornine can answer detailed product queries, guide visitors through key features, and even recommend models based on customer preferences — all in multiple languages.

Chery Leads the Way in Automotive Innovation

The launch of Mornine positions Chery as a pioneer in integrating AI and robotics into the automotive retail experience. By merging cutting-edge customer engagement strategies with technological innovation, Chery is setting a new standard for how future car showrooms might operate worldwide.

With Mornine’s success in Kuala Lumpur and its impressive showcase in Shanghai, it’s clear that Chery is not just building cars — it’s building the future.

Afsheen Gohar

Afsheen Gohar is a seasoned writer with a wealth of experience in crafting authentic and well-researched articles. Her dedication to delivering high-quality content is evident in her work, where she combines a passion for storytelling with a commitment to accuracy and depth. Afsheen’s writing reflects her ability to engage readers with compelling narratives while providing valuable insights on a diverse range of topics.