Honda Icon e Electric Scooter Launched in Pakistan at Rs. 419,900/-

In a bold step toward sustainable mobility, Atlas Honda has officially launched its first electric scooter, the Honda Icon e, in Pakistan. Priced at Rs. 419,900, the Icon e represents a major milestone in Honda’s journey into the electric vehicle (EV) sector, aligning with Pakistan’s National Electric Vehicle Policy (NEVP) aimed at reducing carbon emissions and fostering clean transportation.

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A Tailored EV for Local Roads

Designed specifically for urban commuting in Pakistani conditions, the Honda Icon e is based on the international EM1 e: platform. However, it features a redesigned exterior, similar to the version tailored for the Indonesian market, with subtle styling tweaks to appeal to South Asian riders. The Icon e offers modern functionality with an eco-conscious performance.

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Key Features of the Honda Icon e

• Removable Lithium-ion Battery for convenient home or office charging
• Zero-Emission Electric Motor for eco-friendly commuting
• Smart and Compact Design, ideal for city use
• LED Lighting and Digital Display for a modern user experience
• Estimated range and battery performance details are expected to be revealed soon as part of detailed road tests

Icon E Specifications (As Per International Version)

Dimensions

• Length x Width x Height: 1,796 x 680 x 1,085 mm
• Wheelbase: 1,298 mm
• Minimum Ground Clearance: 132 mm
• Seat Height: 742 mm
• Empty Weight: 89 kg

Motor

• Type: In-Wheel Brushless Motor
• Maximum Power: 1.81 kW @ 618 rpm
• Maximum Torque: 85 Nm @ 110 rpm
• Average Power: 1.5 kW

Battery

• Type: Lithium-Ion
• Voltage: 48 V
• Capacity: 30.6 Ah
• Battery Weight: 11.4 kg

Charging Time:

• 0–100%: 7 hours 20 minutes
• 25–75%: 3 hours 30 minutes

Frame & Suspension

• Frame Type: Backbone
• Front Tire: 90/90 – 12 44J
• Rear Tire: 100/90 – 10 56J
• Front Brake: Hydraulic Disc
• Rear Brake: Drum
• Braking System: Combi Brake System (CBS)
• Front Suspension: Telescopic
• Rear Suspension: Dual Rear Suspension

Electrical & Features

• Maximum Range: 53 km (WMTC Mode)
• Top Speed: 55 km/h
• Digital Meter Cluster
• All-LED Lighting System
• Under-Seat Cargo Box: 26 Liters
• USB Charger: 5V, 2.1A

Official Roadmap & Compliance

In a recent Pakistan Stock Exchange (PSX) filing, Atlas Honda confirmed its strategy to roll out EVs in compliance with local regulations. The company has worked closely with government and regulatory bodies to ensure the Icon e meets safety, quality, and road-readiness standards, with road testing and final inspections already completed.

A Milestone in Green Mobility

The launch event, held today, marks Honda’s official entry into Pakistan’s electric vehicle market—an important move given the country’s growing interest in EVs and sustainable alternatives. The Icon e not only expands Honda’s product portfolio but also signals a shift in consumer choices toward cleaner, smarter transportation solutions.

Final Thoughts

The Honda Icon e electric scooter is more than just a new vehicle—it’s a symbol of change. With its smart design, practical features, and emission-free technology, it appeals to eco-conscious commuters and early EV adopters in Pakistan. As the local EV market continues to evolve, Honda’s entry is expected to accelerate the transition toward a greener, more sustainable future.

Fahad Anwar

Fahad, a dynamic entrepreneur and fervent marketing enthusiast, channels his passion for contemporary trends into captivating written pieces. Beyond the business realm, he finds solace in the exhilaration of travel and the strategic thrill of tennis during leisure moments. Connect with Fahad’s insights on trending topics via his Twitter handle @fahad164. For inquiries and collaboration opportunities, reach out to him at fahad164@gmail.com or fahad@themediaparadigm.com.