By Pakistan’s EV market saw a significant new player in February 2025 with the launch of the GuGo Box, a modern electric hatchback now available in three variants: E1, E2, and E3. Just two months into its debut, GuGo Motors has surprised potential buyers by announcing a massive price reduction of Rs. 1,050,000 across all three variants, making this feature-packed EV more accessible to the local market.
Video Credits: Pak Wheels
New Reduced Prices for GuGo Box Variants:
- E1 Eco: Now priced at Rs. 5,650,000 (previously Rs. 6,700,000)
- E2 Plus: Now priced at Rs. 6,250,000 (previously Rs. 7,300,000)
- E3 Premium: Now priced at Rs. 6,650,000 (previously Rs. 7,700,000)
According to GuGo Motors, these promotional prices are valid for a limited stock, and bookings can be made with a Rs. 500,000 partial payment. Deliveries are scheduled to be completed within April 2025.
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Performance & Battery Specifications
All three variants of the GuGo Box are powered by permanent magnet front motors delivering 70kW max power and 180Nm torque.
- E1 comes with a 31.4 kWh LFP battery and a range of 330 km.
- E2 and E3 boast a 42.3 kWh battery, offering a range of 430 km.
All variants support fast charging up to 80% in just 30 minutes and feature AC Type 2 and CCS2 charging ports.
Design & Features
This 5-door electric hatchback measures 4,030mm in length and offers modern aesthetics such as:
- Frameless doors with hidden powered handles
- LED DRLs, adaptive headlights (E3), and electric heated side mirrors (E3)
- 16-inch rims (E1), 17-inch alloy wheels (E2 & E3)
The interior is offered in a stylish black and white dual-tone design, with options for fabric seats (E1) and artificial leather (E2 & E3). The E2 and E3 variants also get a 12-inch infotainment screen, Bluetooth, and wireless charging.
Safety & Driver Assistance
GuGo Box EV comes loaded with standard safety features including:
- Dual airbags
- ABS, EBD, ESC, Hill Start Assist
- Rear radar, tire pressure monitoring, ISOFIX mounts
The premium E3 variant offers advanced driver assistance systems (ADAS) such as:
- Front Collision Warning, Lane Keep Assist, Adaptive Cruise Control
- 360-degree camera, Traffic Sign Recognition, Automatic Parking
Final Thoughts
With its modern design, solid range, and competitive pricing, the GuGo Box is poised to be a strong contender in Pakistan’s growing electric vehicle landscape. The recent price cuts further sweeten the deal for eco-conscious consumers looking for a blend of affordability, performance, and innovation.
Interested buyers should act quickly, as the revised prices are only valid for a limited stock!
